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Creating an Agile Enterprise: Best-in-Class Lessons for Effective Sales Mobility
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Field-based sales and account management professionals have long accessed basic corporate data through mobile devices – checking on contacts in the CRM, catching up on email – but until recently have mostly been limited to consuming, rather than creating and actively leveraging, content from remote locations. Today's sales warrior, however, has been conditioned by huge advances in consumer technology to expect more robust "anytime, anywhere, any device" support from their enterprise. As a result, the most successful sales organizations are empowering their teams with new contemporary devices, applications, platforms and processes. Join Aberdeen research VP Peter Ostrow in this interactive webinar, to learn how your peers – and competitors – are fully mobilizing their professional sellers.
About our Presenters:
Peter Ostrow, VP/Group Director, Customer Management | Sales Effectiveness Research Leader, Aberdeen Group
At Aberdeen, Peter oversees research consumed by end-users in Marketing, Sales and Service management roles. He also leads the Sales Effectiveness practice, covering the technology, service and consulting enablers that enterprise sales forces deploy to become best-in-class organizations. His research is widely publicized and covers topics such as sales training, sales intelligence, CRM/SFA, sales performance management and integrating technologies around customer acquisition and retention.
Nicholas Kontopoulos, Global Senior Marketing Director, SAP
As part of SAP Global CRM Solution Marketing team Nicholas is responsible for developing the SAP go-to-market strategy for Line of Business Sales and Enterprise Mobility for Sales, Service and Marketing. Nicholas has over 20 years of experience working across a broad range of Industry Verticals in primarily Sales and Business development roles. During the course of his career, Nicholas has passionately pursued business strategies that both harness and intelligently exploit the power of available technologies, both within the businesses he has worked and for those clients he has served.